Monday, 5 August 2013

Seduced by Summer/Autumn Fashion Campaigns

A fashion campaign can either make or break a brand. You identify with a brand through their fashion ad - a great campaign tells a story. A memorable one.

You want to buy into the lifestyle that the ad is portraying - be it an iconic black dress at the bottom of the Eiffel Tower, or a turquoise hooded sweater on a backstreet in Brooklyn. 

An iconic campaign reflects the values of a brand, sells you a lifestyle and eventually seduces you with some seriously hot fashion!




David Beckham's son seems to be as charismatic as his dad







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